Nielsen Reorgs Client Services

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Nielsen is reorganizing its client services function, creating client solutions team that can help clients access a full range of Nielsen services.

As part of the reorganization, the company announced Tuesday (April 6) several new hires including Ira Sussman, who is joining the company as svp and managing director of national television client services.

Sussman, most recently senior vp of research insights for the Cabletelevision Advertising Bureau, succeeds Catherine Herkovic, who now oversees quality initiatives for Nielsen’s media business as media quality leader.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in