New York's Times Square Gets Own Digital Sign

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Hollywood and Las Vegas have a sign, so why not New York City?

Clear Channel Spectacolor unveiled Monday (Sept. 14) its concept for New York’s first-ever-branded Times Square sign—a tall, thin, but very visible space in the heart of Times Square. Currently wrapped in vinyl, the Times Square sign will be converted to LED with full-motion video topped by a 16-foot digital circle.

Located at 47th Street, the sign is visible 10 blocks north and south along Broadway reaching 560,000 pedestrians daily.

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