Media Agency Bosses Tackle Turnover, Transparency

Six leaders talk shop at the 4A's conference

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In 40 minutes, they covered a lot of ground.

Six leaders in the media agency world gathered on stage today at the 4A's Transformation conference in New Orleans to discuss everything from trading desks and talent turnover to General Motors' massive consolidation of its global media business at Carat and Dentsu's acquisition of Carat parent Aegis Group.

Calera Capital's David Verklin—himself a former media agency CEO—steered the spirited conversation, which included Irwin Gotlieb, global CEO of WPP Group's GroupM; Nigel Morris, CEO of the Americas, Europe, the Middle East and Africa of Aegis Media; Matt Seiler, global CEO of Interpublic Group's Mediabrands; Jack Klues, former CEO of Publicis Groupe's VivaKi; Alan Cohen, U.S.

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