Heineken USA Appoints New VP of Marketing | Adweek
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Heineken USA Appoints New VP of Marketing

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The senior management shuffle at Heineken USA could be coming to a close with company veteran Filip Wouters this week being named as vp of marketing for Heineken brand equity (which includes Heineken lager and Heineken Premium Light).

Wouters will take over Nov. 1, succeeding Andy Glaser who left the company last month and recently became svp-business at Mo