GoDaddy "Baseball"

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

GoDaddy.com made a grand entrance on the Super Bowl four years ago with a spot starring the buxom “GoDaddy Girl,” who broke a tank-top strap and twirled for a congressional panel. Since then, the domain registration service has stuck to its strategy of babes and boobs — creating as much pre-Bowl buzz as possible by crafting ads censors might bar from the game. This year, the company produced two mildly racy spots, both featuring Danica Patrick, and asked the public to vote on which one would air.

“Baseball” plays off the steroid scandal and is the most likely choice for Super Bowl inclusion.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in