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Frito-Lay, a division of PepsiCo, has added a new snack to its portfolio: Tostitos Dipping Strips.
The strips, which sell for $3.99 for a 13-oz. bag, can hold the heartiest and thickest dips, including “cheese, chili or spinach,” said Frito-Lay rep Deanna McKinley in a statement.
Ads break in women’s and food-oriented magazines this month. One ad, for instance, shows a Tostitos Dipping Strip with cheese on it, accompanied by the text: “The time geometry got useful.”
Frito-Lay
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