Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Telecom carrier Verizon Communications can no longer continue its practice of calling customers who are switching their telephone service and offering them incentives to stay, the Federal Communications Commission ruled late on Friday, siding with cable providers.
The five-member FCC Commission acted on a complaint filed earlier this year by privately held Bright House Networks, Comcast and Time Warner Cable, which alleged Verizon uses private customer information to inform their incentive pitches. The complaint claimed that Verizon is using the days between a request for service transfer to get departing customers back by offering them rate cuts and special promotions.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in