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Emirates Airline has launched a national television campaign in the United States, the airline's creative agency StrawberryFrog announced today.
The spot, which began airing Tuesday, touts Emirates' growing fleet of Boeing 777s, wrapping a pointed political appeal into a lighthearted execution. Set to Johann Strauss' "Blue Danube Waltz," the ad simulates a crew of hard hats assembling an entire jumbo jet in 30 seconds, the same amount of time it takes a fictional male flight attendant to roll a cart of bottled water from one end of the plane to the other and flirt awkwardly with his female colleague.
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