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Carnival Cruise Lines is searching for a new agency for media planning and buying.
The incumbent, Havas Media (formerly MPG), is not defending.
In a statement, Carnival noted that the company hasn't review the business in years and needs an agency that's "capable of effectively building and managing integrated plans across both traditional and digital media."
Arnold in Boston handles Carnival's creative business and isn't affected by the review. Select Resources International in Santa Monica, Calif.,
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