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Campbell's Chunky Soup wants all the football moms out there to know they're appreciated. Without them, those players taking the field Sunday wouldn't be where they are today.
The 30-second spot, created by RAIN in New York, has been live online for a few weeks leading up to the Super Bowl, and it's already racked up 1.3 million views. "This One's for Mom" will run regionally in Green Bay, Wis., where the final scene, in which Green Bay Packers head onto the field, should play well.
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