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After sponsoring the U.S. Olympic team since 1984, Anheuser-Busch InBev is ending its partnership with the U.S. Olympic Committee. The sponsorship had spanned 16 Olympic games.
"We continually evaluate our sponsorships as our business priorities evolve and we're adjusting our portfolio to reflect those priorities," said Eelco van der Noll, vp of experiential marketing, in a statement. "We're proud of our long-term partnership with the USOC and all that we have accomplished together on behalf of America's athletes."
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