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It’s not every day you see a commercial in which a woman who has just gone into labor apparently elects to speed (on horseback, no less) to a fast-food outlet rather than to a hospital. Nor, perhaps, would you wish to witness such a spectacle every day. But you’ve got to give full credit for exuberance to this spot for Bojangles (via BooneOakley of Charlotte, N.C.) as it conveys the import of the line, “It’s Bo Time.”
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