Back-to-School Spend Strong for College Students

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NEW YORK Parents and students won’t skimp on college school supplies this year. However, back-to-school spending for grade school children is expected to experience a steep decline, according to the National Retail Federation’s “2009 Back-to-School Consumer Intentions and Actions Survey,” conducted by BIGresearch.
 
College-bound students and their parents will dish out 3 percent more dough than last year, spending an average of $618.12. Spending is expected to drop 7.7 percent to $548.72 for kids attending kindergarten through high school.

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