Sharing sucks, at least when it comes to vacation homes, HomeAway says in a new ad—narrated by Nick Offerman—that squarely takes aim at Airbnb and the downsides of renting a room in someone else's home instead of a whole house on HomeAway.
Saatchi & Saatchi London created the spot, which goes all-in on the gross-out humor by showing various unpleasant side effects of mingling with strangers while on vacation. Weird, hairy men are a particular source of distress in the ad: One clips his toenails in public, another air-guitars by the pool, and a third—sporting a Speedo and a rug-like back—embraces fellow imbibers in a hotel bar.
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