Ad of the Day: Sweet Australian Ad With People Helping Ducks Goes Megaviral

88 million views in 10 days

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We've become accustomed to animal rights videos that are so brutal and depressing, you feel like you've been hit by a bus. But this spot from Australia shows a little positivity goes a long way.

The video, titled "People Being Awesome," has been watched a staggering 88 million times since being posted to Facebook on Nov. 16 by Animals Australia. And yes, the people in it are behaving in pretty stellar fashion—the ad compiles home-video footage of people helping ducks who've gotten themselves into difficult situations (many of them are trying to cross busy roads with their ducklings in tow).

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