The New York Advertising Club's All-Access Auction goes live online today at 11 a.m. through Oct. 4, with two additional offerings being auctioned at the club's Stars of Madison Avenue luncheon that kicks off the industry's annual Advertising Week confab.
The All Access Auction provides one-on-one access to well-known professionals in advertising and marketing from the agency, media and corporate arenas. Proceeds will benefit the club's foundation, which funds educational initiatives, scholarships and mentoring programs for students looking to enter the business.
The highest bidder will have an all-expenses-paid breakfast, lunch or dinner with their "prize." The opening bid for each is $500.
Today at the club's annual Stars of Madison Avenue luncheon honoring the brands that support Broadway, two of the 29 offerings will be up for bid live. Matt Scheckner, president of Stillwell Partners and executive director of Advertising Week, will be the auctioneer and establish one winning bid for each (these will have multiple winners and will still be available for bid online through the week). They are:
• KARAOKE, NORTH OF THE BORDER
Party with three of the biggest creatives in the industry: Andrew Keller, Jeff Benjamin and Rob Reilly, partners and CCOs of Crispin Porter + Bogusky.
• LUNCH WITH THE LEGENDS
Join the prolific George Lois, the outspoken Jerry Della Femina and the visionary Allen Rosenshine.
Some of the other choice offerings online through the week include:
• A MAGICAL LUNCH AT MICHAEL'S
David Sable, vice chairman and COO of Wunderman, will host a lunch at New York's legendary media restaurant -- Michael's -- with his special guest David Blaine, the magician and illusionist.
• THE VILLAGE VANGUARD WITH THE VANGUARD OF DESIGN
Dinner at American bistro Recette plus the cool sounds of the Grammy-winning Vanguard Jazz Orchestra (led by Thad Jones and Mel Lewis) at the Village Vanguard.
• HOT DOGS, CONVERSATION AND GIANTS KICK-OFF AT THE NEW MEADOWLANDS
Meet Mike Stevens, chief marketing officer of the New York Giants, for hot dogs, conversation and cheering on the team.
• BACK TO SCHOOL WITH BOB GIRALDI
Explore the creative world of legendary director Bob Giraldi, whose portfolio includes the new, celebrity-studded "I Love New York" ads and the "Beat It" music video with Michael Jackson.
• PRIVATE TIME WITH PLEPLER
Enjoy lunch with HBO co-president Richard Plepler to discuss the network's position in the entertainment business and popular culture.
• BREAKFAST AT BUBBY'S PIE COMPANY WITH MOVER AND SHAKER STEVE STOUTE
Entrepreneur Steve Stoute founded Translation Advertising with Jay-Z in 2008 to provide groundbreaking, on-the-radar advertising to reach urban and multicultural audiences.