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Earlier this week, BuzzFeed's interview with President Obama—which was billed as a historic, real-time Facebook Live event—never got on track, stalling with a frozen screen after only a few minutes. But Facebook Live's potential for extremely engaging content still seems right in front of marketers to dive into.
Case in point: On Saturday, well-known marine biologist Dr. Sylvia Earle is hosting a pair of live underwater expeditions that will be broadcast on Explore.org's Facebook page, as well as Explore.org,
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