The Year in DigitalAcquisitions, elections, implosions and the natives got restless
The NewFronts Break Out
Several companies in the Web video world have held upfront-like events for years. But in 2012 nearly 20 put on dog and pony shows aimed at getting TV and digital buyers excited about the medium. Mission accomplished. YouTube rented out the Beacon in New York, inviting Jay-Z to perform. AOL gave away a car. While spending didn’t skyrocket overnight, the perception of Web video’s quality surely did.
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- With Nearly 3 Billion Views, the Enigmatic 'DisneyCollector' Fascinates Children on YouTube
- Meet the Hero Designer Who Publicly Shamed Showtime for Asking Him to Work for Free
- Ad of the Day: David Fincher Brings Darkness and Mystery to Gap's Fall Campaign
- 10 Brands That Got Creative With the Ice Bucket Challenge Without Calling on the CEO