Why Jill Abramson Is Going Digital: Observer
Earlier today, The New York Times reported that its own managing editor of news, Jill Abramson is taking a six-month break from her current job to work on digital initiatives. Now the New York Observer‘s John Koblin offers an explanation for the startling move: The paper needs to integrate its digital properties and prepare for the January unveiling of its paywall (we speculated that the latter might be the case). Plus, Abramson needs some experience with the Web side.
The Observer‘s John Koblin reports:
As Bill Keller explained in an email, she needs “serious time under the hood” before [the newsroom integration] actually happens in any real way.
Koblin
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in