Lisa Gersh to Leave MSLO


By Chris O'Shea Comment

Lisa Gersh is resigning as CEO of Martha Stewart Living Omnimedia after only five months.

The New York Post reports that Gersh’s departure is due to two big factors: 1) MSLO is struggling (as evidenced by it cutting staffers and folding titles) and looking to alter its focus to include more merchandising deals and 2) Martha Stewart and Gersh weren’t getting along:

For months, there also has been talk of tension between Gersh, an experienced media executive, and the company’s namesake founder and chief creative officer. Stewart was said to crave broad television exposure and was upset in January when the Hallmark Channel ended her daily talk show. Gersh worked out deals with Hulu and AOL to distribute new and archived clips from Stewart’s TV shows, but her only program currently airing on television is ‘Martha Stewart’s Cooking School’ on PBS.

“There is an exciting future ahead for Martha Stewart Living Omnimedia and I am committed to working with the board to ensure a smooth transition,” Gersh said in a statement.