The Los Angeles Lakers and Clippers walked away from the inaugural NBA Social Media Awards Wednesday night with some hardware.
The Lakers received the Social MVT (Most Valuable Team) award for having the largest social media footprint (Twitter and Facebook) during the NBA season.
The Clippers received the Fan Nation Award for the highest percentage of increased exposure across all social media platforms.
(Funny how you become more popular when you have a winning product on the floor.)
Individually, Kobe Bryant won a pair of awards (#TrendSetter Award and Thumbs-Up Award) for the most mentions on Twitter and likes on Facebook. Clippers star Blake Griffin won the Got Game Award for the fan-favorite team/play during the regular season.