Gerry Rich, Marketing Golden Boy, Says See Ya to Paramount
Gerry Rich, who orchestrated marketing campaigns for “Transformers,” “Iron Man” and the latest “Indiana Jones” incarnation, became the latest casualty of the Paramount down-sizing of its marketing staff.
Last June, Paramount consolidated the marketing, distribution and physical production departments of Paramount Vantage into the larger studio. The shift brought Vantage marketing chiefs Josh Greenstein and Megan Colligan into the studio fold and created a power struggle.
Only a few know the real story, but Rich supposedly asked to be let out of his contract.
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