True/Slant Quietly Closing Shop

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Looks like July will be the last month for pro-am blogging site True/Slant, which was bought by Forbes Media in late May.

A handful of True/Slant bloggers — Neal Ungerleider, Todd Essig, Laurie Essig and Rick Ungar — have penned farewell posts for the site over the past couple days, and Ungerleider writes, “The site, unfortunately, is winding down operations at the end of July.”

All four goodbye posts allude to a new project due out in September. Hmm, we wonder what that could be? Let’s look at Laurie Essig’s post:

It looks like I’ll be blogging elsewhere come September — but since no contracts are signed, I can’t really tell you where (hint: it rhymes with Morbes).

Update:

Ungerleider tells FishbowlNY that there will be “no new posts or bloggers on True/Slant after July 31 as a result of the Forbes acquisition.”