Tony Gervino Named Editor of Billboard

Tony Gervino has been named the new editor-in-chief of Billboard. Janice Min, chief creative officer and co-president of Guggenheim Media’s Entertainment Group, tweeted the news.

Gervino is a contributor to the New York Times and has served as Hearst Magazines International’s executive editor since 2011. He tweeted that he was “so excited” to join the magazine.

Here’s the internal memo from Min:

Dear Staff:

I am pleased to announce that Tony Gervino has been named editor-in-chief of the Billboard brand. Tony comes to us from Hearst Magazines International, where he was the executive editor overseeing the direction of titles in the company’s Home Design, Men’s Enthusiast, Teen and Women’s Network Groups. Among the brands in that stable are the international editions of Esquire, Car and Driver, Popular Mechanics, Seventeen, Robb Report, Veranda and Cosmopolitan.

Additionally, Tony has contributed widely to the New York Times, and between 2010 and 2011, he also served as a contributing editor to the New York Times Magazine, where he worked closely with the editor-in-chief. Before that, he was the editor of two cult-favorite publications in New York publishing: Slam (basketball) and Antenna, a men’s fashion and lifestyle magazine. He was the founding executive editor of XXL.

Tony brings to Billboard a vast enthusiasm for and knowledge of music and magazine making. “The first record I ever bought with my own money was The Pretenders,” he reports. “My all-time favorite performer is Tom Waits; and if there is a better album than Revolver, I haven’t yet heard it. The greatest live concert I have ever seen was R.E.M. at London’s Hammersmith Odeon in the fall of ’87, and I awoke at 3:30 a.m. last week in a vain attempt to purchase Kate Bush tickets.” He adds, “I am reasonably obsessed with black metal, a hobby I keep hidden from my wife, Gina. For obvious reasons.” (For those of you who don’t know, black metal is Norwegian heavy metal in which, Tony explains, the “guys wear scary makeup and sing about the devil.”)

Tony grew up in Armonk, NY, and is an avid gardener on his roof terrace. Conveniently, he lives just one block over from our 770 Broadway offices with his wife, Gina Gervino, the advertising director at GQ. During the NFL season, he often flies to Minnesota on weekends to see “my beloved Vikings disappoint me in person,” and last year, according to his accountant, he spent $1,846 on magazines.

Tony will start April 28 at the Billboard offices in New York.

I also hope you will join me in congratulating Joe Levy, one of the most influential and experienced editors in music journalism, who will assume a new role as editor-at-large, marking a return to writing while also continuing to edit and develop feature reporting, covers and special content for the magazine and website. I can’t overstate how tremendously helpful Joe has been to me in the past few weeks during this transition period, knocking it out of the park cover after cover, from Idina Menzel to today’s current issue with Ed Sheeran. I am thrilled to have Joe continue to play an integral role at Billboard, one in which he perhaps might occasionally leave his desk, see daylight and keep delivering some of the smartest music commentary and features out there.


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