The Time Inc. shake-up has arrived. In a memo to staffers, CEO Joe Ripp laid out a variety of changes, including the departure of veteran Evelyn Webster and the promotion of Fortune editor Alan Murray.
Ripp wrote that the changes were “about positioning ourselves for long-term growth. A new structure will allow the organization to unlock and scale innovation while unifying processes and advertising opportunities critical to our future.”
Webster, most recently executive vp, joined Time Inc. in 2011. Murray, who has been named chief content officer, will continue to serve as Fortune’s editor until a replacement has been found.
- All of Time Inc.’s U.S. brands will report to Rich Battista, who—as we had hoped—had his title shortened to executive vp, Time Inc. and president, brands. Still needs work.
- Time Inc.’s creative studio, The Foundry, will now be led by Time Inc. Digital president Jen Wong.
- Norm Pearlstine—whom Murray is succeeding—will continue at Time Inc., as vice chairman, focusing on “international growth opportunities for Time Inc.’s brands and content and other projects.”
- All US advertising sales staff will report to Mark Ford, chief revenue officer, global advertising.