‘The Advocate’ Gets A New Publisher

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Jonathon Aubry has been named the new publisher of the gay media monolith “The Advocate.” Aubry had previously worked as Senior Director of The Advocate’s parent company Here Media.

Here’s hoping Aubry is a little more diligent about ensuring the payment of his freelancers than his predecessor. The mag has the well-deserved bad rep of stiffing its writers. Trust us.

Press release after the jump.

Previously on FBLA: ‘The Advocate’ Does Not Pay Its Freelancers


September 22, 2010 (LOS ANGELES) — Here Media, the world’s leading gay media company, promoted Jonathon Aubry to Publisher of The Advocate group. In his new capacity, Aubry directs the advertising sales and strategic partnerships across The Advocate’s multiple brand extensions, including the iconic print publication, the award-winning website (www.advocate.com), and the nascent television and online newsmagazine, The Advocate On-Air, as well as the brand’s emerging branded entertainment and mobile platforms.

“Jonathon is a passionate, talented, and creative leader,” said Joe Landry, Senior Vice President and Group Publisher of Advocate parent company Here Media. “His skill set makes him the perfect fit to lead the Advocate brand across all platforms into the future.”

Aubry is a veteran media executive with 12 years of film, television, and publishing experience. His background includes senior marketing, publicity, and business development positions for both the non- and for-profit sectors.

Previously, Aubry served as Here Media’s Senior Director, Branded Entertainment and Partnerships, overseeing all West Coast entertainment advertising partnerships. Before joining Here Media, he was Vice President, Marketing and Distribution for Regent Releasing, where he led the marketing and publicity campaigns for all theatrical and DVD releases. During Aubry’s tenure, Regent released over 35 films and garnered its first Oscar nomination and win in the Best Foreign Language Film category for Departures in 2009.

In addition to his professional work, Aubry is active in the arts community, and he sits on the Board of Directors for Outfest, the Los Angeles Gay & Lesbian Film Festival.