Old Spice Man Talks Libraries

We never thought we’d post an Old Spice viral marketing campaign, but then we hadn’t yet seen Old Spice spokesmodel Isaiah Mustafa.

Mustafa’s shtick is that he responds via shirtless video to questions and comments left on Twitter and YouTube. And now that he’s responding to a comment about libraries, we have an excuse to share this baritone hunk of man-candy with our readers. Enjoy.