New York Times Goes Mobile
Our newest brother blog, Mobile Content Today, just tipped us off to an interesting development in Timesland. The newspaper of record has just entered an agreement to develop free cell phone and mobile content. Here’s the word:
Just text a keyword to “698698” (NYTNYT) and you’ll get a return message with the three latest stories from the appropriate section or the most recent column from a favorite columnist. The paper said it will start including the keywords that go with each section.
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