Is That All There Is? Microsoft Calls it a Day on Yahoo Bid

Alas. It looks like maybe, finally, Microsoft has thrown in the Yahoo towel. The last straw in the months long we-love-you, we-love-you-not dealings may have been this week’s announcement that proxy-battler Carl Icahn had apparently jumped ship and made amends with Yahoo head Jerry Yang, accepting three board seats in the process. This following a Icahn, Microsoft offer that Yahoo termed “stupid.” Yesterday, chief financial officer Chris Liddell told a group of Microsoft investors that the chance of deal was “so small as to be essentially negligible,” and Microsoft head followed up saying that he hoped Liddell’s comments “had removed any ‘specter’ of uncertainty.”

So what’s the next step for Microsoft? Well they have just

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in