Hoefler & Frere-Jones Weigh In Directly On Campaign Typography

A little while back, we linked up a bonus clip from Helvetica that Gary Hustwit had put up on the film’s blog, featuring Jonathan Hoefler and Tobias Frere-Jones talking about Gotham, the famous font they created that is now being used by Obama for his campaign. Our friends over at Design Observer caught a nice follow-up to that post with a recent entry over on Hoefler and Frere-Jones’ own site, talking directly about what they think of the current campaign type.