Food Network Magazine has been having a nice summer. The magazine launched a slick new iPad app in early June, and the July issue boasted the most ad pages ever for the title. Now there’s even more good news, and it’s better than Guy Fieri finally calming the hell down: The magazine is going to increase its rate base starting with the January/February 2012 issue to 1.4 million, up from 1.3 million.
Vicki Wellington, Food Network Magazine’s Vice President, Publisher and Chief Revenue Officer, is obviously pleased. “Food Network Magazine has had a tremendous circulation growth story and continues to be the leader and authority for all things food and entertainment,” says Wellington. “Consumers have responded incredibly well to our lively, accessible approach, our stable of celebrity chefs, and they remain very engaged with the brand.”
This will mark the sixth rate increase since the magazine launched. Not bad.