Bloomberg Businessweek Cover Showcases the Power of Words

Creative director Robert Vargas rekindles a winning, stark formula.

In 2014, the cover of the June 23 issue of Bloomberg Businessweek looked like this:

This morning, a similar and equally powerful cover design was unveiled for the June 6, 2016 issue:

Both covers were conceived and designed by creative director Robert Vargas. A rep for the magazine tells us that in each case, Vargas felt that the compelling nature of the quotes erased the need for images or illustrations. “Quotes from the story drove his creative decisions. They really imparted the story all by themselves.”

The 2014 cover story, titled “How General Motors Silenced a Whistle-Blower” and reported by Tim Higgins and Nick Summers, won a 2015 New York Press Club Award for Business Reporting in the Magazine division. Stay tuned for perhaps some similar glory next year for “Sixty Million Car Bombs: Inside Takata’s Air Bag Crisis,” by Susan Berfield, Craig Trudell, Margaret Cronin Fisk and Jeff Plungis.