John Burbank, Nielsen Online
Could Social Networking Bolster the 30-sec. Spot?
Brand Marketing
For years, it has been assumed that home internet usage would cannibalize live television viewing, but there’s something interesting happening between social networking and live television. Could it be that [...]
Could Social Networking Bolster the :30 Spot?
Performance Marketing
For years, it has been assumed that home internet usage would cannibalize live television viewing, but there’s something interesting happening between social networking and live television. Could it be that [...]