Jim Wilson
Jim Wilson is president of premion at TEGNA. He started and leads TEGNA's OTT advertising business.
2018 Saw Connected TV Prove Its Worth, but There Are Still Ways Data Can Improve It
Convergent TV
Where it needs to be budgeted should also be refined.
How Data Will Come Into Play in OTT Advertising
Convergent TV
OTT accounts for almost half of total TV ad spend.