AJ Glasser
Kixeye/Inside Network panel: Unity vs. Unreal for the next generation of browser-based games
Performance Marketing
In case you missed last night’s jobs event hosted by Kixeye and Inside Network, here’s a quick recap of the panel “The Next Generation of Browser-Based Games: Unity, UDK and [...]
PlayHaven picks up AdMob’s Charles Yim as COO
Performance Marketing
Mobile game developer resource PlayHaven announced a new hire today with Charles Yim joining the company as Chief Operating Officer. Yim was previously at AdMob, which was acquired by Google [...]
W3i’s Erik Lundberg on Android games monetization, tablet dominance, closing the gap with iOS
Performance Marketing
Monetization and insights provider W3i is stepping up its game with Pocket Gems and other mobile game developers on Android going into 2013. This could be the year that Google’s [...]
Inside Network Research finds nearly half of Facebook games players are daily users — and so are their friends
Performance Marketing
Inside Network Research’s newest report, Facebook Games: Increasing Consumer Engagement, finds that almost half of Facebook’s games-playing audience are daily active users. The study, on sale now, surveyed 1,418 adult [...]
Applifier closes $4M second round for mobile games discovery
Performance Marketing
Applifier, the Robin Hood of Facebook games cross promotion, has closed a $4 million second round of funding led by Lifeline Ventures. The influx of funds will be put toward [...]
Liveblogging Social Apps for Marketers and Brands: Maximizing Audience Engagement
Performance Marketing
We’re at We are in New York for the Inside Social Apps conference at the New Yorker Hotel. Inside Facebook Lead Writer Brittany Darwell is moderating a panel consisting of [...]
Liveblogging from Inside Social Apps, New York: The Future of Mobile App Discovery & Marketing
Performance Marketing
We are in New York for the Inside Social Apps conference at the New Yorker Hotel. Inside Mobile Apps Staff Writer Kathleen De Vere sat down with a panel on the [...]
Liveblogging from Inside Social Apps, New York: Social and Mobile Game Product Design and Development
Performance Marketing
We’re liveblogging our Inside Social Apps New York conference. What follows is a paraphrased account of the panel “Social and Mobile Game Product Design and Development,” moderated by Inside Social [...]
Facebook and Zynga loosen ties
Performance Marketing
Zynga.com is no longer an extension of the Facebook platform, according to an SEC document filed today. Originally, Zynga’s games platform featured an extremely deep integration with the Facebook platform [...]
Agreeing to see other people — Zynga.com ending Facebook payments, ads in March
Performance Marketing
Zynga.com is no longer an extension of the Facebook platform, according to an SEC document filed today. Originally, Zynga’s games platform featured an extremely deep integration with the Facebook platform [...]