Turner Sports Creates Customized Applebee's Spots

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NEW YORK Turner Sports’ creative services unit on May 5 begins shooting new customized spots for Applebee’s that will run during TBS’ Sunday Major League Baseball games later in the month.

The spots, devised by the Turner Sports creative team, will be shot at an Applebee’s location in Suwanee, Ga., just outside Atlanta. Unlike regular 30-second commercials, these units will contain specially themed content, featuring TBS MLB play-by-play announcer Chip Carey, former Major Leaguer Mitch Williams and a fan discussing and debating assorted baseball topics like who the best all-time MLB home run hitter is.

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