‘There Is No Substitute’ for Porsche Cayenne

CHICAGO Drivers illustrate their obsession for the Porsche Cayenne in new spots from Carmichael Lynch that break Monday during the U.S. Open tennis coverage.

Two 30-second television commercials from the Minneapolis agency attempt to illustrate why driving enthusiasts love the Porsche Cayenne and re-introduce “There is no substitute” as the tagline.

In one spot, a guy revs the engine of the sports utility vehicle while parked in his driveway as neighbors pass by wondering what is happening. The man then gets out of the vehicle and picks up a cell phone lying on the ground at the back of the SUV. He asks the listener on the other end, “Is that cool or what?”

In the other ad a father corrects his son, who is playing with his mashed potatoes and green beans as if he is driving a car, about how to accelerate through a corner.

Besides the U.S. Open, the spots can be seen on ESPN Sunday Night Football and cable TV outlets such as The Speed Channel, CNBC, the Discovery Channel and the History Channel.