Talbots in Play

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BOSTON Talbots said it has hired consultancy Pile and Co. here to lead a review of its ad account, which has been handled by Havas’ Arnold for a decade. Boston-based Arnold will defend, the client said.

The client in recent years has spent approximately $20 million annually in domestic measured media, per Nielsen Monitor-Plus.

“Talbots has determined this is the appropriate time to conduct an agency review. As Talbots continues to grow its well-established brand, it remains committed to partnering with an agency that will help the company achieve its significant growth opportunities and build on its legacy as the retail destination for the 35+ customer,” the Hingham, Mass.-based



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