Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
The Phelps Group has retained its estimated $1 million Tahiti Tourisme account, after a review.
The Santa Monica, Calif., agency prevailed over finalists Team One Advertising, El Segundo, Calif.; Houston Helm & Co., Los Angeles; Pacific Communications Group, Torrance, Calif.; and Yesawich, Pepperdine & Brown, Orlando, Fla.
“The competition was good for us,” said agency principal Joe Phelps. He attributed the win to a “combination of [chief creative officer Howie Cohen’s] coaching ability with our unique integrated marketing communications process.”
A new campaign will likely break this summer.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in