Creative on Demand urges Hispanics to “Take the road!” in its first campaign for Volkswagen.
Money Lender Approves Flowers
Flowers & Partners has won the $1-2 million account of LoanStream. The Dallas shop topped The Richards Group and undisclosed Texas contenders in a review for the business of the startup. The company offers financing over the phone and via the Internet.
Account director Rob VanGorden has been promoted to principal at The Richards Group. The 38-year-old “brand steward” for the shop’s $15-20 million Chick-fil-A business becomes the 19th principal at the Dallas agency. VanGorden joined Richards in 1998.
Bigger is Better
Blanchard Schaefer has walked away with an entire account during an assignment pitch for the second time in less than a year. The agency in Arlington, Texas,
convinced Energy Solutions Plus that a major marketing approach was necessary after initiallydiscussing a project.
Hotter Than Ever
DDB continues to win accolades for its Tabasco print campaign. Last week at the 49th International Advertising Festival in Cannes, France, the Dallas agency tallied a bronze Lion for its distinctive series of “label” ads, the fourth major award earned by the work.
In Good Faith
The Point Group has acquired the account of Presbyterian Healthcare System. The Dallas agency defeated two local rivals in a review for the estimated $2 million business.
People are Talking
Errol Morris prides himself on an ability to elicit frank conversation from his interview subjects, and that trademark technique is on high-profile display in new work for Apple and Cantor Fitzgerald.
Mallorre Dill talks to the director and documentarian (and ex-detective). In Critique: Coke ventures into the underworld.
Plus, Best Spots of May and Briefs.
Stories you’ll find in this week’s print edition of Adweek Southwest Edition