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What are the 4A’s? A new video produced by the trade group seeks to answer that question by asking the proverbial “man on the street”–
and that street is Madison Avenue, naturally.
In the video, made to introduce the trade group as an honoree at last week’s International Radio & Television Society Foundation awards dinner, a roving reporter asks “passers by” if they know what “four As” stands for. The most interesting response: “Arkansas Association of Amorous Adults.”

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