Snips and Snails Nicer Than Sugar and Spice?

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

If a feminized American culture is waging a “war against boys,” as the title of a recent book argues, it hasn’t dissuaded people from preferring to have male offspring. The chart below summarizes the latest Gallup findings on the issue. The preference for a boy has actually strengthened a bit, rising from the 36 percent of a 1997 survey. As one might guess, men would prefer a son if they could have just one kid, with 55 percent voicing that preference and just 18 percent saying they’d rather have a girl.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in