Publicis Buys Consultancy

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WASHINGTON Continuing its recent string of specialty shop acquisitions, Publicis Groupe said it has purchased The McGinn Group, a risk communications consulting firm.

The Paris-based holding company will operate the shop as McGinn MS&L, under the aegis of its Manning Selvage & Lee public relations group.

The Arlington, Va., firm handles litigation communications, advocacy and intellectual property issues for clients like General Motors, First Data, ChoicePoint and Pacific Gas & Electric, among others.

“This acquisition consolidates the group’s leading position in corporate communications, and our clients will benefit from this new broader offering, particularly in issues management,” said Publicis chairman and CEO Maurice Lévy, in a statement.”

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