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NEW YORK DHL is hoping for a viral hit with a new animated video site that lampoons long waits in everyday life.
WPP Group’s OgilvyOne in New York created “The Waitin’ Woes” Web site (www.waitinwoes.com), a mixture of JibJab-like animation, country music and user-created content. Visitors to the venue can upload photos of themselves and friends to be displayed in animations portraying waits at the DMV, doctor’s office, for the cable guy and at the altar.
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