Newswire

BUSH ROLLS OUT 2 MORE SPOTS

WASHINGTON The Bush campaign launched two new TV spots and its first radio ad last week on national cable stations and local TV affiliates in 18 states (see Critique on page 26). One spot, titled “100 Days,” says Sen. John Kerry would raise taxes and weaken the Patriot Act were he elected president. Kerry called the ad a “negative” attack. In a second spot, Bush tells viewers they have a choice between contrasting visions. The two ads replace two previous spots, “Tested” and “Lead.” “Safer, Stronger,” the controversial Bush ad that features footage of Ground Zero, remains on the air.



MEDIA FUND MAKES ITS AD DEBUT

WASHINGTON The Democratic interest group the Media Fund launched its first anti-Bush salvo last week in 17 battleground states. The group, which is dedicated to defeating President Bush in November, opened its attack with a 30-second spot via political consultancy Squier, Knapp, Dunn in Washington. The group plans to spend $5 million on this initial ad buy.



MASTERCARD LOSES NADER LAWSUIT

WASHINGTON MasterCard last week lost its lawsuit against consumer activist Ralph Nader when the U.S. District Court for the Southern District of New York ruled that campaign speech is not commercial speech. MasterCard sued Nader after his 2000 campaign aired an ad that parodied the company’s “Priceless” campaign.