New Leader for Lord

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Roger Chiocchi Succeeds CEO Jim Hood
NEW YORK–In danger of losing its third account in the past month, The Lord Group has promoted Roger Chiocchi to CEO, succeeding Jim Hood.
Hood, who had held the post since 1996, has left the agency to become a principal in Digital Idea, a startup marketing consultancy in Westport, Conn.
Hood assumed the top job as founder Dick Lord stepped away from full-time management. Chiocchi, a former Young & Rubicam account executive, has been at The Lord Group since 1995.





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