Microsoft Names IEB Marketing Chief

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NEW YORK Microsoft has appointed Michael Delman vp, global marketing of its Interactive Entertainment Business, focusing on the Xbox and Microsoft Game Studios divisions. He will take the post in August.

Delman, who is currently the vp, global marketing communications at Microsoft, Redmond, Wash., previously handled marketing and advertising for the majority of Microsoft’s business groups. For example, he oversaw a $1 billion account with agencies McCann Worldgroup and Wunderman. He has also served as the director of marketing for the company’s efforts in Europe, the Middle East and Africa.

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