Mattia Fills Global Post at Coke

ATLANTA Tom Mattia will replace Clyde Tuggle as director of worldwide public affairs and communications at Coca-Cola here on Feb. 1, the company said.

Mattia, 57, is leaving his position as vice president of global communications at Electronic Data Systems in Plano, Texas, a position he has held since 2000. Before that, he was head of international public affairs for Ford for five years.

He will join the company’s executive committee and report to the company’s chairman and CEO, Neville Isdell. Isdell said he would ask the company’s board of directors to make Mattia a senior vice president.

Mattia will be responsible for the company’s global corporate communications, public policy, employee communications and archive functions. He will lead the company’s Public Policy and Corporate Responsibility Council and the Bottler Public Affairs Advisory Board.

“Tom brings a wealth of international public affairs and communications expertise to our organization, and we will benefit greatly from his media, agency and corporate experience,” Isdell said in a statement.

Tuggle left the post after three years to become president of Coke’s Russia, Ukraine and Belarus division. He has been with Coke for 17 years.

Mattia has also been executive vice president of Hill & Knowlton’s office in Hong Kong and president and chief operating officer of GCI Jennings. He spent 10 years with IBM and managed Jimmy Carter’s presidential campaign in Vermont.