Match Adds Chadwick to Direct Creative

ATLANTA Tina Chadwick has joined Match as creative director, the shop said.

Chadwick, 38, assumes lead creative duties from the independent Atlanta shop’s founder and chief executive officer, B.A. Albert. Chadwick, a copywriter, and Albert, an art director, will work together on existing accounts and new business development.

“Tina possesses strong creative, management and business skills from years of relevant experience,” Albert said. “It’s not often you meet a whole-brained creative talent who has both a keen business sense and unlimited creative resources.”

Previously, Chadwick was an associate creative director at independent WestWayne in Atlanta. Her job was eliminated in December as part of agency layoffs after the shop lost the SunTrust Bank account. Chadwick was at WestWayne for six years and worked on the accounts of BellSouth Advertising & Publishing, SunTrust and Florida’s Natural Orange Juice.

Chadwick also has worked for JWT and BrightHouse, both in Atlanta. She has been a creative director for online marketing at Siderous Group and executive producer for video production at Dennis Hayes Editorial in Atlanta and New York.

The client list at Match includes E-Z-Go Golf Carts, Russell Corp., Susan G. Komen Race for the Cure, Nature’s Own and Cobblestone breads, the TheraSeed prostate cancer treatment and Saint Joseph’s Hospital.