Marshall to Leave Publicis & Hal Riney

LOS ANGELES Scott Marshall said he is stepping down as chairman and chief executive officer of Publicis & Hal Riney.

Marshall, 50, has been with the Publicis Groupe shop in San Francisco for eight years. He joined the shop in September 1995 as president and became CEO when Hal Riney became chairman emeritus in May 2002. Marshall assumed the chairmanship following the arrival of president Kirk Souder in March.

“I’ve been doing this for 25 years, and for 15 years I’ve been president of an agency,” said Marshall. “I’ve always let my intuition decide when it’s time to do something new, and this seemed like a great time.”

Marshall said he would be leaving the 250-person agency “sometime between now and the end of the year.” The agency has no immediate plans to replace Marshall, he said. Souder will assume Marshall’s responsibilities.

In the last three years, Riney’s U.S. billings have declined following the loss of Saturn to Goodby, Silverstein & Partners. Riney had $870 million in billings in 2000 and now claims billings of $750 million through clients like Sprint PCS, Hewlett-Packard, Allied Domecq and North Face.

Marshall, who has a degree in civil engineering, started his career as a blackjack dealer in Las Vegas. He then earned an MBA from the University of Virginia before joining Ogilvy & Mather in New York in 1978. After 10 years at that agency, he joined Cole & Weber in Seattle as president.